Privacy Policy

1. Information We Collect

Removehipflex collects information in several ways:

• Contact Form Data: When you submit our contact form, we collect your name, email address, and message content.
• Automatically Collected Data: Through cookies and analytics, we collect information about your browsing behaviour, device type, IP address, and pages visited.
• Third-Party Services: We use Google Analytics and Google Ads conversion tracking, which collect data about your interactions with our site.

2. How We Use Your Information

We use collected information to:

• Respond to your enquiries and provide requested information
• Improve our website functionality and user experience
• Track conversion and effectiveness of our digital marketing
• Comply with legal and regulatory obligations
• Prevent fraud and ensure site security

3. Legal Basis for Processing (GDPR Article 6)

We process your personal data based on the following legal grounds:

• Consent: When you submit a form, you provide explicit consent to process your data.
• Legitimate Interests: We process analytics data to improve our services and understand user behaviour.
• Legal Obligation: We process data as required by UK and EU data protection laws.

4. Sharing and Disclosure

We do not sell your personal data. We may share information with:

• Service Providers: Google (Analytics, Ads), email services, and hosting providers who process data on our behalf
• Legal Authorities: When required by law or in response to legitimate legal requests
• Business Partners: Only with your explicit consent for specific purposes

5. Data Protection and Security

We implement technical and organisational measures to protect your data, including encryption, secure servers, and access controls. However, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security.

6. Your Rights Under GDPR

You have the right to:

• Access: Request a copy of personal data we hold about you
• Rectification: Correct inaccurate or incomplete data
• Erasure: Request deletion of your data (right to be forgotten)
• Restrict Processing: Limit how we use your data
• Data Portability: Receive your data in a portable format
• Object: Oppose processing of your data
• Lodge a Complaint: File a complaint with the Information Commissioner's Office (ICO)

7. International Data Transfers

Our service providers may be located outside the UK and EU. Where data is transferred internationally, we ensure appropriate protections such as Standard Contractual Clauses or adequacy decisions are in place.

8. Data Retention

We retain contact form data for up to two years to support our business operations and comply with legal obligations. Analytics data is retained for 14 months. You may request deletion at any time by contacting us.

9. Children's Privacy

Our services are not directed at individuals under 16 years old. We do not knowingly collect data from children. If we become aware of such collection, we will delete the data promptly.

10. Third-Party Services

Google Analytics: Tracks website usage and user behaviour. Google processes data according to their privacy policy. Users can opt out via Google's Browser Plugin.

Google Ads Conversion Tracking: Measures conversions from our advertising campaigns. Google uses cookies to track user actions across websites.

Google Maps API: Embedded maps display our physical location. Google collects data about map interactions.

11. Cookie Usage

We use cookies for essential functionality, analytics, and marketing purposes. See our Cookie Policy for detailed information about which cookies we use and your control options.

12. Updates to This Policy

We may update this policy periodically. The date at the top reflects the latest revision. Continued use of our site constitutes acceptance of updated terms.

13. Contact Information

Data Controller: Removehipflex Ltd
Address: 48 Southwark Street, London, SE1 1UN, United Kingdom
Email: info@removehipflex.world
Information Commissioner's Office (ICO): www.ico.org.uk